Analytics

Free Loyalty ROI Calculator

Will a loyalty program actually pay for itself? Do the math in 3 minutes.

Step 1 of 333%

Business metrics

Tell us about your order volume and expected program performance

1K500K
$10$200
5%60%
5%40%

How it works

Projects 3-year ROI by modeling customer behavior changes from loyalty programs - including repeat purchase uplift, retention improvements, and referral growth - against custom-build and SaaS subscription costs. Benchmarks are drawn from RaftLabs's loyalty platform implementations.

Frequently asked questions

For businesses with 10,000+ active customers, custom loyalty platforms typically outperform SaaS tools within 18–24 months. The break-even point depends on your average order value and purchase frequency - higher-frequency businesses see faster payback.

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